Today most people want to have something of their own, and, indeed, having your own business can highly impact your life.
Building a business is not very simple. You can take masterclasses on the ones who have successfully done it. Most of them will agree that establishing a business requires a lot of commitment and responsibility.
In today’s digital age, online business can be one of the most lucrative endeavour you can possibly build. It can be less stressful and difficult given that there are hundreds of resources available to help you establish your company.
One that rings a bell in the e-commerce industry is Shopify. It is a subscription-based software that allows anyone to set up an online store and sell products.
We compiled a list on how to easily navigate in the platform and create your own online business.
Choose a business name
For this, you can use any online tools available while brainstorming on your company name. But please don’t spend a lot of time on this as most people get stuck on this very first step.
Just try to come up with something simple and sober. That is easy to remember and pronounce. You can try this business name generator if you are having a hard time coming up with one.
Create an account at Shopify
In the old days having an account is a massive milestone as you have to get a server under your name. An e-commerce system has to be uploaded in it, then the design customization and you have to pay for maintaining it. This makes the process time-consuming and expensive. No wonder creating an online business before was pretty damn slow.
Fortunately, Shopify simplified this process. The only thing you need is a good internet and some few clicks to setup your server. Shopify will take care of the maintenance work while you are busy developing your brand.
Settings of Shopify account
Before starting up, you have to place all the settings on your account according to your preferences. Here’s a step-by-step guide:
- Set up payment information
- Add checkouts
- Activate Privacy Settings
- Include free shipping rate
- Set up the inclusive taxes
Create your design layout
The design of your store matters a lot in an e-commerce store. You can choose from Shopify aesthetically pleasing themes readily available or you can customize it depending on your preference. It is proven that a well organized online store front attracts potential customers which leads to conversion.
Here are the important details you need to accomplish
- Description
- Images
- About Us page
- Pricing and Inventory
- Categories
Inventory problems? You can also try Dropshipping
Dropshipping is a is an order fulfilment method that does not require a business to keep products in stock. This process can also be started easily.
Thus, you can immediately focus on generating sales rather than wasting time on fulfilling stock processes. This can be helpful for businesses without much of a capital and storage capacity. With Shopify, you only have to put the products in your online store front.
As soon as you receive an order, you just have to pay the supplier via a third party platform (Oberlo) and the logistics part will be taken care of.
Oberlo
Oberlo is a dropshipping app that is exclusively available on Shopify that lets you source products from AliExpress. Through this app, you can import products to your Shopify store, edit the product listings, and place orders individually, per set or in wholesale.
Before importing the products on your personalized store on Oberlo, remember to properly put the product names and descriptions on them as the right photos with important details are highly encouraged.
The point to be noted here is that importing first and then customizing the products is a massive trouble. Moreover, you can also watch different dropshipping courses on Oberlo before clicking the “import to store” button for further detailed description.