Marketing
The stars have aligned for local and international acts as they are all set to perform on the Philippine stage. This month is packed...
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The stars have aligned for local and international acts as they are all set to perform on the Philippine stage. This month is packed...
Brand ambassadors play a great role in promoting the brand’s image; they increase its visibility and easily connect with its target audience. People with...
One of the hottest rookie K-pop groups is taking K-pop on a different level and there’s no stopping. As we all know, NewJeans is...
The artists of SM Entertainment have a new winter album coming to brighten up the holiday season for fans. SMTOWN and every SM Entertainment...
When people in the design industry talk about the beauty of K-pop, there’s only one creative person in mind: Min Hee Jin. She has...
Aspiring K-pop male artists, though part of a big boy group, still aspires to be the center of light. A lot of artists coming...
Still one of the best multinational companies in South Korea, SM Entertainment is indeed one of the largest companies and it never fails to...
Apart from Squid Game’s Lee Jung-jae, actress Shin Min-ah, and K-pop idol Kai from the boy band EXO, Lee Ji-eun, commonly known as IU,...
Record Label 88rising once again brought another K-pop group after wowing audience with 2NE1’s comeback performance at the Coachella Stage this year. ‘Aespa’ is...
There came a time when there’s a rise of K-pop stars endorsing and becoming luxury brand ambassadors. Is it because of the era and...