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XSM 2022 Q2 Review: Setting The Best Foot Forward In Triumph Through Pace

XS Multimedia (XSM) started with a stronger 2022 and still progressing like a champ with its own pace, one step at a time.

With the transition of things going back to normal—face to face, hybrid arrangements and setups, XSM isn’t slowing down because the vocabulary remains the same: always evolving.

XSM continues to offer all the goods by also adapting and keeping up, just like everybody else. We are here, and this is the go signal.

The second quarter is a glimpse of how far we can go as a team. The number of Brutally Creative projects we have done for this term is the living proof of our determination, our foot always upfront.

ASUS – Recognition Ceremonies

Event Management and PR

Throughout the years, ASUS continues to partner with local educational institutions for the improvement of their IT infrastructure: to help learners and educators in the transformation of IT education, also assisting the educators in the enhancement of teaching tools.

XSM was tasked to be in-charge of project management and facilitation of the Virtual Recognition Ceremonies. To celebrate the gripping success, XSM also created a 1-minute video and an article for each school partnership which were successfully published through various media outlets nationwide.

UPad Residences

It has always been a struggle for students to find comfort most especially that things are going back to normal since the coronavirus scare. But, to offer people a needed maximized solitude, UPad Residences is definitely worth the choice.

UPad Residences got you—located along Taft and P. Campa U-belt, they partnered with XSM to create very engaging posts to boost its features that tackles the Residences’ convenient features and amenities that their units have to offer. It’s a bonus for all students and people who would want a comfort living experience.

Rebisco Combi

This ongoing project with Combi is a continuation of their previous campaign which the agency handled. Once again, XSM won the pitch and was tasked to create and keep up the move with this big accomplishment.

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But of course, the award-winning multimedia agency wanted to incorporate its brutally creative style to this famously loved brand. XSM approached this project and did it with a universal yet streamlined approach where the target market can totally resonate.

Of course, we are all familiar with Rebisco’s excellent filipino branding. XSM was tasked to do digital marketing posts that are aligned to the agency’s winning concept “With Great Combination Comes Great Inspiration”.

With several content buckets that shape the campaign, XSM created static and animated social cards tailor fit for the psychographics of the Combi consumers. In season, on trend and timely, the agency never failed to create thumb-stopping contents for the brand. Examples of which were the graduation season wherein students and parents can relate. Another one would be the rainy season posts in which are totally engaging.

The agency proudly proposed a big idea and a key direction that will make the brand Combi a source of both fun and imagination that stimulates creativity.

Amazon Careers PH – Performance Marketing

 

Focusing on Performance Marketing, XSM was tasked to produce leads for Amazon’s hiring process for Customer Services Associates, Technical Support Associate, and Virtual Customer Services Associates positions in social media platforms.

XSM did an amazing job and exceeded expectations, though far from the usual projects it handles, XSM successfully furnished the things in place such as effective Targeted Ads to increase web traffic and link clicks while keeping tabs on its monthly ad report.

The agency reached more than 28,000 clicks doubling down the KPIs that were usually set.

Robinsons Homes

Fun fact: XSM handles multiple Robinsons Homes development including Brighton, Springdale, Bloomfields, and Happy Homes.

This amazing project with Robinsons Homes was given to XS Multimedia to increase efforts in the Digital Marketing and online presence by making an impact through social media. The client wants a new take on its current look and XSM never failed to deliver.

They streamlined each facet of the development and created an impact that is worthy of engagement to its consumers.

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Loacker

Italian Brand ‘Loacker’ once again tapped and partnered with XS Multimedia to produce more socially-appealing content in their social media platforms to increase their social media engagement.

The brand is known for its unwavering growth when it comes to quality. It has been staying true to its values which is an integral part of the overall success. The agency created life’s moments and snippets which stayed true to the brand’s global mantra “Pure Goodness”.

Just like Loacker, XSM still proves that it can always cater to its needs—making it prosper and staying true to its international identity as a well-loved brand.

Udragon Corporation

Udragon Corporation is a pioneer in the agriculture business in the Philippines. The company imports different agricultural seeds and chemical products to their wide range of clientele of retail and wholesale nationwide.

XSM partnered with Udragon and the goal primarily focused on awareness. As Udragon continues to strive in growing its brand (digitally) to make it the most recognized brand in the agricultural sector of the Philippines, XSM gives the opportunity to make it known; enhancing its current content highlighting the parts that are reliable and informative but making it modern enough so that the company widens its reach.

Condura Prima Inverter

Featuring the new Condura Durakote Protection 6x Plus window type aircon, Condura teamed up with XSM to create an animated product video that will highlight their product’s main features. But of course, with that, XSM provides them a showcase its own take on the animated video together with their features in a brutally creative manner. A mixture of 3D and 2D animation were executed to create an atmosphere of luxury and comfort.

XSM made sure that it comprehensively shows the nature of its product benefits and specs, the Prima Inverter.

It’s a total high! The simplicity of the design was achieved. The main features were in spotlight.

Cyleina Organics

XS Multimedia is known for taking projects that also embodies its beliefs. When it comes to beauty, women empowerment, and skin—Cyleina Organics advocates the same as XSM, amplifying what it meant to be Filipina being comfortable in your own skin.

Cyleina is known in handcrafting all-natural cold processed soap using organic raw materials from soaps, candles, perfumes, and other cosmetics.

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Cyleina tapped XSM in bringing awareness such as incorporating love and loyalty through its brand essence in the most artistic way possible.

Aside from that, XSM expertly did improve the community management and digital marketing performance of the brand reaching more audiences nationwide. This project was taken care for XSM and it circled around driving up sales through their social media platforms (Facebook and Instagram). It racked almost 200+% added reach to all their social media platforms since the agency handled the brand.

This exquisite project achieved its solid goal: to dive into the deeper outcome of a brand refresh through the new look of Cyleina in which XSM fully achieved.

XSM Shop

XS Multimedia launched the XSM Shop.

A portal for tools to help multimedia artists create meaningful and beautifully crafted outputs. The company taking you to another level of dimension not limited to the close parameters of space and all things changing. They made it affordable so that everyone can experience what it’s like to create a brutally creative materials.

The XSM Shop offers Sound Effects and Color Grading Plugins perfect for multimedia projects.

Wrap Up

Coming up twice as strong with unique passion and wit is the real score for XS Multimedia.

The company’s dedication in providing the best services and relationship with all the brands partnered this second quarter is just a manifestation of wave that flows—nonstop, aesthetically pleasing, natural.

It’s always the things and beyond that keep us going, the project that are within our reach, and to the upcoming ones we’re ready to unravel in the future.

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It’s brilliant to think of that XSM continues to have great clients that are engaging in both sense of learning and improving. And as we continue to roll in this brutally creative journey, remember that our pace is here: never slower, always having the best foot forward.

 

Note: These are some of the accounts that we worked on in the second quarter of 2022. We are not allowed to post all our brands as part of our NDA. Please stay tuned for more brutally creative updates on our website, Facebook, Twitter and Instagram. Thank you!

WORK WITH US! Contact our Senior Account Executive today!

Enrico Agbulos

agby@xsmultimedia.com

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