In a whirlwind of excitement and achievement, the XS Multimedia (XSM) team recently set its sights on Singapore. The Brutally Creative agency’s ‘With Great Combination, Comes Great Inspiration’ campaign for Rebisco Combi was awarded as one of the winners for Best in Social Media Campaign for Facebook of Hashtag Asia Awards 2023.
The competition honors and recognizes exceptional achievements in advertising across Asia based on criteria such as innovation, creativity, leadership, and impact. It brings together individuals and organizations that have significantly impacted areas such as business, technology, entertainment, sports, social welfare, and more.
“More than the award, I am grateful to have experienced this event with my team. Congratulations to the passionate and talented team of XS Multimedia. We share this win with the whole #brutallycreative people of XSM. This is just the start of something amazing!”
CEO and Executive Creative Director Chris Egan Roxas shared.
“Congrats as well to all the agency and brand winners this year. We are glad to witness and share this successful event with everyone.”
The winning ‘With Great Combination, Comes Great Inspiration’ campaign Facebook’s extensive reach and audience targeting capabilities to deliver the campaign’s message of encouraging users to explore creative combinations and sparking inspiration through visually appealing and shareable content.
Aside from the event, the trip to the Lion City was nothing short of amazing, filled with new experiences accompanied by Brutally Creative people. One of the highlights was the visit to the Interactive Van Gogh Museum at Sentosa, where the team immersed themselves in the world of the famed artist and gained fresh perspectives from the masterpieces.
One of the highlights was the visit to the Interactive Van Gogh Museum at Sentosa, where the team immersed themselves in the world of the famed artist and gained fresh perspectives from the masterpieces.
Another memorable spot was Haji Lane and Clarke Quay, where XSM’s 2018 Rimmel Video Campaign was shot. The vibrant atmosphere and unique aesthetics of these locations added an extra touch of inspiration to the adventure, savoring local food in every moment and embracing the essence of Singapore’s charm.
With accolades in hand and spirits high, XSM was reminded of what true grit, passion, and creativity can do. The team went back to Manila HQ with more grit and passion to produce more brutally creative campaigns.
